Case Studies

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Consumer-Led Strategy

Hold Onto Your High-hats: Launching Drum Sounds Project

Over the last few months, we have been working on an exciting project that aims to add a certain flair to one of the fastest-growing categories in music: electronic drum kits. Super niche product development along with an enviable foundation position of just giving the people what they want meant a relatively smooth project, however, the proof will be in the eating. And we are looking forward to tasting it. 

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Hitting the Right Notes with World of Music

World of Music, Brighton is one of Australia's best online and bricks and mortar music store. Run by Tim O'Halloran and a team of capable musos, they have established themselves as a small team that punch hard when it comes to customer service, product range and and innovation. When we first met with WOM, one of the first things that struck us was their attention to detail and genuine care about their products, service and most importantly — their customers. 

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